Quote:
Originally Posted by Armand Depends how you define SEO!
Unfortunately, there is too much information over-load regarding SEO and most of it is total rubbish.
On the other hand if you define SEO as "Self Education Online" it's quite a simple formula: |
No... just... no...
You don't get to go around changing the contextual expansion of acronyms. That's
precisely what contributes to the confusion!
SEO, in the context of affiliate marketing (which last time I checked is what this forum is about), is
Search
Engine
Optimization.
If you start telling people differently,
you're the one creating the confusion.
In so far as there being a lot of conflicting information out there... Yes, there is. But that's because a lot of the information
used to be right. It just isn't
anymore as the search companies get a bit smarter about how they organise things.
i.e. Keyword stuffing - you used to be able to stick anything in the keyword meta-tag, and provided it was repeated ad nauseum on the page, you'd rank well. Of course, that hasn't worked in nearly a decade.
Modern tactics such as auto-blogging, contextual-semantic anchor text linking, and even social engineering with linkbait, are what works currently... but probably won't soon enough.
The problem is that people new to AM, or actually using the internet properly in general, have no idea how to accurately filter information, and instead merely go with their confirmation biases or naive assumptions.
Back to the main argument: If you're doing anything that you want to go long term with,
SEO is key, but doing everything the "white hat" way is going to get you left in the dust unless you have some serious innovation or linkbait going on.
Focus on
SEO, but as you're starting up, ensure that you're also doing plenty of advertising, both on and offline. It pays dividends.